The appeal of nostalgia and nostalgia was one of the key factors for Nokia’s return to the smartphone market. It was also thanks to the company HMD Global that its Android smartphones have reached the four corners of the world and show good signs of growth.
Now that 2018 is nearing its end, two years have been celebrated since the founding of HMD Global, Nokia’s “new home.” Company based in Finland and composed of several former executives and employees of the “old” Nokia.
All this culminated with the return of Nokia, now offering Android smartphones of all ranges and price ranges. They would return in early 2017 and
Currently Nokia is one of the top 5 mobile device manufacturers (Android smartphones) in Europe according to data from the Canalys agency . According to the agency Strategy Analytics, the brand is also already present in the world Top 10 .
HMD Global is in charge of Nokia smartphones
Most recently, the Finnish manufacturer closed the year 2018 with its new Nokia 8.1. There, he also took the opportunity to share a bit of the walk since returning to this competitive market. Starting with the proclamation of the 70 million smartphones and mobile phones sold. Yes, from smart devices (Android smartphones) to mobile phones like the new edition of the legendary 3310 .
Secondly, we had information about the age group that most adhered to the brand new Android smartphones. However, it was male consumers aged 35 or over who purchased 56 million Android smartphones and mobile phones.
In short, a generation that already knew the brand, which probably (or certainly) used the Nokia mobile phones. A whole range of products that became extremely popular from the beginning of the 20th century and still remains in the collective memory.
Its mid-range Android smartphones were well received!
Thirdly Android maker revealed that it was its smartphones and mobile phones that earned more revenue. However, the manufacturer confessed that the flagship segment was not as well received as expected.
In short, at this time your most sought Android smartphone is the Nokia 6.1, a mid-range terminal. However, the manufacturer also mentioned the great popularity of the Nokia 7 Plus model as well as the 3.1.
On one last note, I confess that it gives me a certain satisfaction to see this brand moving into a market as competitive as this. Hopefully now to see your first releases for 2019.