Canva, an imaging platform for the Internet and social networks, has just announced that it has acquired two free image provider sites: Pexels and Pixabay. With the acquisition, the company also launches a new subscription service called Photo Unlimited, giving the paying user more image options.
Melanie Perkins, chief executive of Canva, says that Pexels and Pixabay have more than one million images downloaded more than 500 million times on their platforms together, showing that there is a huge demand for free and quality content by small businesses and social networking professionals. Perkins did not reveal what the amount invested in the lawsuit was.
With the acquisition, users of Canva will have access to Pexels and Pixabay images to create their projects for free. According to the executive, photos from both sites will continue to be available at no charge.
Pexels co-founder Ingo Joseph celebrates the agreement. “No other platform really believes in the mission of empowering design like the Canva, and offering free content is critical. We are about to do away with the current image bank photos and open the door to more authentic and free trend content,” he said. said the executive.
Today, Canva has more than 15 million active users, who have made more than a billion designs since its launch in 2013. The Australian company today is valued at over $ 1 billion.